Artificial intelligence

America thinks it leads the AI race. But China plays by its own rules

America thinks it leads the AI race. But China plays by its own rules

For years the United States has approached the technological competition with China from an almost unquestioned conviction: America would keep defining the frontier of artificial intelligence, while Beijing would be forced to chase.

The United States owns the most highly capitalized companies, controls much of advanced chip design, dominates the global cloud and hosts the leading proprietary artificial intelligence labs. And yet a dynamic keeps emerging that is increasingly hard to ignore: every time American firms believe they have cemented their advantage, Chinese competitors shift the ground of the competition.

They do not merely match the same results. They change the economic rules by which those results are produced and distributed.

The Kimi K3 case

The launch of Kimi K3 by the Chinese company Moonshot AI is a telling example. The model was presented with 2.8 trillion parameters, native multimodal capabilities and a context window of up to one million tokens, designed for long duration programming and advanced reasoning.

According to the evaluations made public at launch, it would reach performance competitive with some of the most advanced American proprietary models. Benchmarks declared by the makers should always be taken with caution and are no proof of general superiority. The industrial signal, though, is clear: a Chinese company managed to place an open model in the same technological conversation as America's flagship systems.

Demand was such that it forced Moonshot to temporarily suspend new subscriptions in order to favor existing subscribers: compute was not enough to absorb the traffic. You can read it as an infrastructure limit, but it is also proof of commercial success. Moonshot's problem was not convincing the market to try Kimi K3, but finding enough compute to serve those who wanted to use it.

Closed fences, open ecosystems

The leading American firms built their position around closed models, accessible through proprietary applications and centrally controlled APIs.

It is an economically rational strategy. Whoever controls the model controls prices, usage data, updates and contract terms: they can change service limits, retire a feature or raise prices without the customer being able to take the system elsewhere.

The advantage is immediate, but it can become a limit when the market enters a phase of rapid diffusion. An open model gets downloaded, adapted, optimized, integrated into local infrastructure and specialized for individual sectors. It lets universities, startups, governments and companies build products without depending on the decisions of a single vendor.

The proprietary model concentrates the value in the company that owns it. The open model distributes it across an entire ecosystem. And it is on this ground that Chinese companies are shifting the competition.

The American mistake may be measuring the advantage only through the most powerful model available on a given day. An American firm can still publish the system with the highest score on a benchmark, but leadership does not depend on a few percentage points alone: it depends on price, on the ability to customize, on the speed of diffusion and on the number of players who can freely build on top of it.

When an open Chinese model gets close to the performance of a closed American one, the residual difference matters less than the freedom granted to whoever uses it. The proprietary model may be better in absolute terms; the open one may be better for the market, because it costs less, can be modified, reduces dependence on the vendor and gives rise to thousands of independent applications.

This is the real challenge raised by Chinese artificial intelligence. Beijing does not have to win every benchmark: it is enough for it to make the other side's advantage less relevant.

A race the United States believed it was leading

The dynamic is by now recurring. American companies invest enormous sums to train ever more powerful systems and build closed services to recover the investment. Shortly after, a Chinese firm presents a competitive model, at lower cost or with more open terms. At that point the American competitors adapt: they cut prices, raise limits, publish open-weight models, improve efficiency.

Formally they remain the leaders. Substantially they are reacting to others' moves.

It is the paradox of this competition: the United States owns much of the world's technological infrastructure, but more and more often it is Chinese companies that set which feature will become decisive in the next phase. First training cost, then efficiency, then open weights, reasoning, the ratio of performance to price. When Washington thinks it has a stable advantage, Beijing turns it into a secondary variable.

Open source as an answer to scarcity

The Chinese push toward open models does not necessarily stem from ideological superiority. It is also a pragmatic response to constraints.

American restrictions on the export of advanced semiconductors have raised development costs for Chinese companies, but they may have pushed them toward more efficient models, shared infrastructure and an open ecosystem able to distribute research and optimization across many players. A 2026 study argues that American policies have unintentionally increased the strategic value of open technologies in China, encouraging greater participation by Chinese developers in open source ecosystems.

Containment thus produces a contradictory effect: in the short term it makes the best chips harder to obtain, in the long term it incentivizes building domestic alternatives and forces better use of the resources available. Scarcity can slow a competitor down, but it can also force it to innovate faster.

The GPU card

The most powerful lever left to the United States is control over access to advanced semiconductors. Since 2022 Washington has progressively restricted the sale to China of GPUs and chip production technology destined for artificial intelligence, trying in 2026 to also close some indirect routes through companies controlled in other countries.

American policy, though, has not been consistent: in July 2026 authorized shipments of Nvidia H200 GPUs to China began, within a system of licenses and government reviews. Not an absolute and permanent ban, then, but a shifting regime of restrictions, authorizations and controls.

The goal remains to slow Chinese access to the most advanced compute. But the measure does not solve the competitive problem: it can only try to contain it. If a Chinese open model gets comparable results with fewer resources, the ban loses part of its effectiveness; if the restrictions accelerate the birth of domestic semiconductors and more efficient training techniques, the tool meant to defend the American advantage helps erode it.

The United States still holds enormous advantages: capital, universities, cloud infrastructure, chip design capability, the ability to attract talent. But controlling the hardware is not the same as controlling the future of artificial intelligence. Restrictions can raise the cost of Chinese research, not prevent the circulation of ideas nor the international spread of open models. The risk, for America, is using a geopolitical answer to face an industrial problem.

Two strategies, not two levels of quality

Artificial intelligence is bringing back to the surface a principle already observed in the history of software: an open technology does not have to be the best in every single moment. It has to be good enough to become the base on which everyone can build.

Closed systems can keep a performance advantage and offer more polished experiences. But an open ecosystem can innovate faster than a single company, because it distributes experimentation, adaptation and improvement across thousands of players.

Kimi K3 does not on its own prove that China has won a definitive superiority in artificial intelligence. It proves something more important: the gap is no longer what many American observers imagined.

The competition does not simply pit weaker Chinese models against stronger American ones. It pits two strategies against each other. On one side a system founded on control of the platforms, on protection of the models and on the concentration of computing power. On the other a system that uses openness, price and efficiency to reduce the value of the opponent's technological advantage.

The United States still thinks it is leading the race because it owns the most powerful car. China, meanwhile, is redesigning the track. And when the Americans reach the finish line they had set, they discover the race is already being run somewhere else.

What changes for those who have to choose today

For a company that has to adopt artificial intelligence, this contest is not a matter of geopolitics: it is a question of the options available. The presence of quality open models means being able to keep data on your own infrastructure, know the cost in advance, not depend on the commercial choices of a single vendor and switch technology without redoing everything from scratch.

Until recently this was a theoretical possibility, reserved for those with an in house research department. Today it is a concrete alternative even for medium sized organizations.

Written by Claudio